Made 4 Tradies EntityMap

A structured index of what Made 4 Tradies covers: 69 entities, how they relate, and the exact passages on this site that describe them. Machine-readable version: entitymap.json (EntityMap v1.0).

Generated 3 November 2026. Status: self-declared.

Made 4 Tradies Organization

Made 4 Tradies is an Australian web design agency (listed on Google as a website designer) that builds websites and local marketing for tradespeople. Sites go live in 7 days and are built to get tradies more leads and more work. Founded in 2026 by Geoff Huens, Richard Kelsey and Daniel Hall.

Same as: https://maps.google.com/?cid=14619868383054592456 · https://abr.business.gov.au/ABN/View?id=33189153652 · https://www.linkedin.com/company/made-4-tradies/ · https://www.facebook.com/made4tradies/ · https://www.instagram.com/made4tradies_au · https://www.youtube.com/@Made4Tradies · https://www.tiktok.com/@made4tradies · https://x.com/made4tradies · https://buy.nsw.gov.au/supplier/profile/12459844 · https://www.lanecove.nsw.gov.au/Community/Community-Services/Community-Directory/Made-4-Tradies · https://www.localsearch.com.au/profile/made-4-tradies/cmpw7165r00lr02l44lf50d8g · https://www.hotfrog.com.au/company/AGawqBfzeJGfgYdGb4c7EA/made-4-tradies/sydney/web-design · https://www.cylex-australia.com/company/made-4-tradies-25185603.html · https://www.wordofmouth.com.au/reviews/made-4-tradies · https://au.nextdoor.com/pages/made-4-tradies-lane-cove-west-nsw/ · https://www.localbusinessguide.com.au/business/made-4-tradies/ · https://www.brownbook.net/business/55158799/made-4-tradies

"Tradie websites that actually get you work. Get found on Google, turn clicks into calls. Live in 7 days. 30-day money-back guarantee."

Made 4 Tradies. Tradie websites that actually get you work. - published by Made 4 Tradies

"40+ years combined online and marketing experience. Multiple Top 50 People in Australian Online winners. Conversion rate and lead generation specialists. Plus a real on-the-tools tradie keeping us honest."

Made 4 Tradies. Tradie websites that actually get you work. - published by Made 4 Tradies

"Real businesses, real numbers. Google Business Profile to get found, a website that earns the trust. See how it plays out."

Case Studies — Tradie websites that get found | Made 4 Tradies - published by Made 4 Tradies

Beer Cartel Organization

Australian online craft beer retailer co-founded by Geoff Huens and Richard Kelsey in 2009. Grew from a lounge-room start-up to a category leader with high seven-figure revenue and more than 150,000 customers.

Same as: https://www.beercartel.com.au/

"Under their leadership it grew from a lounge-room start-up into a category leader in Australian online craft beer, with high seven-figure annual revenue, more than 150,000 customers and more than 30 staff at the Covid peak."

Richard Kelsey | Co-founder, Made 4 Tradies - published by Made 4 Tradies

Colmar Brunton Organization

Market research firm where Geoff Huens and Richard Kelsey both worked before co-founding Beer Cartel.

"He started with his own business, Student Hub, then worked in market research at Colmar Brunton and BDRC Jones Donald before moving into retail."

Richard Kelsey | Co-founder, Made 4 Tradies - published by Made 4 Tradies

"Before Beer Cartel, Geoff spent six years at Colmar Brunton in Sydney."

Geoff Huens | Co-founder, Made 4 Tradies - published by Made 4 Tradies

Inside Retail Organization

Australian retail trade publisher that runs the yearly Top 50 People in Australian E-Commerce list.

Same as: https://insideretail.com.au/

"It is a yearly list published by Inside Retail that recognises the leading people in Australian ecommerce. Geoff was named in 2023 and 2024."

Geoff Huens | Co-founder, Made 4 Tradies - published by Made 4 Tradies

Aqua Andy Organization

Pool installation and maintenance business in Lane Cove, NSW, owned by Andrew Chilcott. A Made 4 Tradies client and published case study.

Same as: https://aquaandy.com.au/

"When Andy came to us he had no Google listing and an old website with very little on it. Weeks later he is the top pool result in his area, with a wall of 5-star reviews and more work coming in."

Aqua Andy Case Study: #1 in Lane Cove | Made 4 Tradies - published by Made 4 Tradies

"#1 on Google for "pool installation Lane Cove", without paying for ads"

Aqua Andy Case Study: #1 in Lane Cove | Made 4 Tradies - published by Made 4 Tradies

"The traffic to my website has increased significantly and am getting more business, not to mention the annual savings of not having to subscribe to Squarespace."

Aqua Andy Case Study: #1 in Lane Cove | Made 4 Tradies - published by Made 4 Tradies

JWT Construction Organization

Building and carpentry business in Lake Munmorah, NSW, run by Jesse. A Made 4 Tradies client and published case study: a 25-page site live 5 days after the first call.

Same as: https://jwtconstruction.com.au/

"Jesse had his own building business, but nothing to get him found online. Five days after our first call he had a 25-page website live and his Google listing set up and verified. His first website enquiry came in within a week."

JWT Construction: Live in 5 Days | Made 4 Tradies - published by Made 4 Tradies

"0 to 8 five-star Google reviews, with 7 in the first four weeks"

JWT Construction: Live in 5 Days | Made 4 Tradies - published by Made 4 Tradies

Pohjola Constructions Organization

Licensed renovation builder in South Coogee, NSW, owned by Adam Vasey. A Made 4 Tradies client and published case study: page 1 of Google 5 days after launch.

Same as: https://pohjolaconstructions.com.au/

"Adam had bought a domain, but the website behind it never got built. We built his site from scratch in 7 days, and 5 days after launch he was on page 1 of Google for local search terms."

Pohjola Constructions: Page 1 in 5 Days | Made 4 Tradies - published by Made 4 Tradies

"Page 1 of Google 5 days after launch, at #2 for key search terms like "clovelly apartment renovation""

Pohjola Constructions: Page 1 in 5 Days | Made 4 Tradies - published by Made 4 Tradies

The Handyman Services Organization

Queensland handyman business owned by Aaron, winner of the Made 4 Tradies Queensland giveaway in October 2026.

"Aaron, from The Handyman Services in QLD"

QLD Competition Winner 2026 ($6,995 Tradie Giveaway) - published by Made 4 Tradies

Geoff Huens Person

Co-founder of Made 4 Tradies, based in Newcastle. Co-founded Beer Cartel in 2009, spent six years in customer research at Colmar Brunton, and was named in Inside Retail's Top 50 People in Australian E-Commerce in 2023 and 2024.

Same as: https://www.linkedin.com/in/geoffhuens/

"Geoff Huens is a co-founder of Made 4 Tradies, based in Newcastle, New South Wales. He co-founded the online retailer Beer Cartel in 2009 and helped build it into a category leader with high seven-figure annual revenue. He was named in Inside Retail's Top 50 People in Australian E-Commerce in 2023 and 2024."

Geoff Huens | Co-founder, Made 4 Tradies - published by Made 4 Tradies

"Before Beer Cartel, Geoff spent six years at Colmar Brunton in Sydney. He started as a project manager and account manager in 2003 and became an Account Director, then Group Account Director, by 2008. His clients included Telstra, Westpac, Virgin, Tabcorp and Kimberly Clark, and he led a team of four researchers."

Geoff Huens | Co-founder, Made 4 Tradies - published by Made 4 Tradies

"Geoff's product work included Australia's best-selling Beer Advent calendar, with more than 40,000 sold, and packing solutions that raised warehouse efficiency by 200 percent."

Geoff Huens | Co-founder, Made 4 Tradies - published by Made 4 Tradies

Richard Kelsey Person

Co-founder of Made 4 Tradies, based in Sydney. Co-founded Beer Cartel in 2009 and ran it as CEO until 2025, and was named in Inside Retail's Top 50 People in Australian E-Commerce in 2019, 2021 and 2022. Builds the AI tooling, search foundation and lead systems behind every site.

Same as: https://www.linkedin.com/in/richardkelsey/ · https://ecommerceteardown.com/cv

"Richard Kelsey is a co-founder of Made 4 Tradies, based in Sydney. He co-founded the online retailer Beer Cartel in 2009, ran it until 2025, and was named in Inside Retail's Top 50 People in Australian E-Commerce in 2019, 2021 and 2022. At Made 4 Tradies he builds the websites, search foundations and lead systems that get tradies more work."

Richard Kelsey | Co-founder, Made 4 Tradies - published by Made 4 Tradies

"Richard's focus was the digital side of the business: the website, the marketing, conversion and the customer experience. He has also been Head of Ecommerce and run multi-channel retail teams in Sydney since the early days of Shopify."

Richard Kelsey | Co-founder, Made 4 Tradies - published by Made 4 Tradies

"His LinkedIn profile lists 13 AI and generative AI certifications, mostly through LinkedIn Learning, including Career Essentials in Generative AI (Microsoft and LinkedIn), Leading Responsible AI in Organizations, Generative AI for Business Leaders, Ethics in the Age of Generative AI and Learning Microsoft 365 Copilot for Work, plus Claude Code in Action from Anthropic."

Richard Kelsey | Co-founder, Made 4 Tradies - published by Made 4 Tradies

Daniel Hall Person

Co-founder of Made 4 Tradies. On-the-tools tradie from fire protection and electrical service management, and an AI builder who founded Agentic Consciousness.

Same as: https://www.linkedin.com/in/danielhallau/

"Career on the tools. Fire protection and electrical service management. He's done the work, run the jobs, and managed the teams."

About Made 4 Tradies | Built by tradies, for tradies. - published by Made 4 Tradies

"On Made 4 Tradies, Daniel keeps us honest. He's the on-the-tools voice on every line of copy and every form field, and he builds the AI that delivers what the trade actually needs."

About Made 4 Tradies | Built by tradies, for tradies. - published by Made 4 Tradies

Tradie website design Service

Our core service: done-for-you website design and build for Australian tradies, sold as three tiers (Core, Max and Pro). Mobile-first sites with a page for every job and suburb, live in 7 days and owned outright by the tradie.

"Your tradie website should not be a digital business card. It should be a high-speed, mobile-first sales engine: a page for every job you quote, verified Google reviews front and centre, and a tap-to-call button that never gets buried. Live in 7 days, and you own it outright."

Tradie Website Design in Australia | Websites for Tradies - published by Made 4 Tradies

"Every feature of our tradie website builds is engineered around one metric: turning local searches into paying jobs."

Tradie Website Design in Australia | Websites for Tradies - published by Made 4 Tradies

Core Multi-Page Service

Entry website build, $1,999: all core pages plus a dedicated page for every service the tradie offers.

"All your core pages (about, reviews, contact, our work, privacy policy) plus a dedicated page for every service you offer."

Tradie Website Pricing Australia | Made 4 Tradies - published by Made 4 Tradies

"Core multi-page site with a dedicated page for every service you offer."

Made 4 Tradies. Tradie websites that actually get you work. - published by Made 4 Tradies

Max Multi-Page Service

Most popular website build, $2,999: everything in Core plus 10 local suburb pages.

"Everything in Core, plus 10 local suburb pages targeting your immediate area."

Tradie Website Pricing Australia | Made 4 Tradies - published by Made 4 Tradies

"Everything in Core plus 10 local suburb pages for your immediate area."

Made 4 Tradies. Tradie websites that actually get you work. - published by Made 4 Tradies

Pro Multi-Page Service

Top website build, $6,498: everything in Max plus 10 more suburb pages, Google Business Profile optimisation and directory listings.

"Everything in Max plus 20 suburb pages, GBP optimisation and directory listings."

Made 4 Tradies. Tradie websites that actually get you work. - published by Made 4 Tradies

"Everything in Max, plus 10 additional suburb pages to dominate your service area and 30 directory backlinks at launch."

Tradie Website Pricing Australia | Made 4 Tradies - published by Made 4 Tradies

Google Business Profile optimisation Service

Setting up a tradie's Google Business Profile so it competes in the map results: categories, service area, services, licence, photos and steady reviews.

"Google Business Profile optimisation is the work that turns a listing into a result customers actually see: the right categories, a service area that matches where you work, every service written out, your licence on display, current photos, and reviews arriving steadily."

Google Business Profile Optimisation for Tradies | Made 4 Tradies - published by Made 4 Tradies

"Since implementing their recommendations, I've seen a 17x increase in website clicks, which has also contributed to an incredible 5x growth in sales!"

Reviews | What customers say about Made 4 Tradies - published by Made 4 Tradies

Hosting and maintenance Service

Monthly hosting, maintenance and monitoring after the build, on the Base, Grow or Scale plan. Every build includes free months.

"There is just the monthly fee for the Base, Grow and Scale maintenance plans, which are a separate post-build charge to ensure your site runs in tip-top shape."

Tradie Website Pricing Australia | Made 4 Tradies - published by Made 4 Tradies

"First month of hosting and maintenance free."

Made 4 Tradies. Tradie websites that actually get you work. - published by Made 4 Tradies

Automations Service

Bespoke automations built into the tradie's existing tools, chosen from 50 automations tradies asked for on Reddit, ranked by demand.

"Chasing an overdue invoice, texting back a missed call before the customer rings the next number, asking for a Google review at the right moment, these are small, repetitive, and exactly what automation is good at. Built once, they run in the background every day without you touching them."

AI for Tradies | Made 4 Tradies - published by Made 4 Tradies

Sponsored Google Maps ads Service

Paid Google Maps placement that puts the tradie's pin above the local 3-pack, run from their verified Google Business Profile.

"Sit at the very top of Google Maps and directly above the local 3-pack with a Sponsored pin. When nearby homeowners search for your trade, your reviews, phone number, and star rating show up first."

Sponsored Google Maps Ads for Tradies | Made 4 Tradies - published by Made 4 Tradies

Free website audit Service

A free, page-by-page audit of a tradie's current website showing what is broken, what is missing and what is costing calls.

"Most tradie sites are losing calls to slow load times, missing schema, or a Google Business Profile that's barely optimised. Most owners have no idea which one is costing them. This audit tells you which, and shows exactly what's broken, what's missing, and what you'd get from us."

Free Website Audit for Tradies | Made 4 Tradies - published by Made 4 Tradies

Free Google Business Profile audit Service

A free PDF audit of a tradie's Google Business Profile showing what is costing them calls from Google Maps.

"Send us your business name and we'll send back a PDF showing what's costing you calls from Google Maps."

Free Google Business Profile Audit | Made 4 Tradies - published by Made 4 Tradies

30-Day Fair Dinkum Guarantee ProprietaryTerm

Made 4 Tradies' 30-day money-back guarantee. Every website build is backed by it: Core, Max and Pro.

"30-Day Fair Dinkum Money-Back Guarantee"

Tradie Website Pricing Australia | Made 4 Tradies - published by Made 4 Tradies

"Get found on Google, turn clicks into calls. Live in 7 days. 30-day money-back guarantee."

Made 4 Tradies. Tradie websites that actually get you work. - published by Made 4 Tradies

Tradie Marketing Secrets ProprietaryTerm

Our blog series of 25 named marketing strategies for Australian tradies, each backed by research or real trade operations.

"This series does the opposite. Every tactic in this field manual is named, explained, and backed by verifiable research or real trade operations."

Tradie Marketing Strategies: 25 Secrets for Tradies - published by Made 4 Tradies

Customer research process Methodology

Geoff Huens' pre-build research: who the tradie's customers are, what they search for, what makes them call and what makes them hesitate, so the copy and layout answer it. Built on his Colmar Brunton customer-insight background.

"Before a site is built, Geoff's process works out who the tradie's customers are, what they search for, what makes them pick up the phone and what makes them hesitate, so the copy and the layout answer those things directly."

Geoff Huens | Co-founder, Made 4 Tradies - published by Made 4 Tradies

AI build engine Methodology

The AI tooling Richard Kelsey built to produce and check every Made 4 Tradies site, which is why a site goes from brief to live in 7 days.

"In practice that means three things: the AI tooling that produces each site quickly, the search work that helps the site rank on Google and be understood by AI assistants, and the tracking and enquiry forms that show whether the site is bringing in calls and quotes."

Richard Kelsey | Co-founder, Made 4 Tradies - published by Made 4 Tradies

"Since then he has built the AI tooling that Made 4 Tradies uses to produce and check its websites, which is why a site can go from brief to live in 7 days."

Richard Kelsey | Co-founder, Made 4 Tradies - published by Made 4 Tradies

More work Metric

The outcome Made 4 Tradies sells: more booked jobs for the tradie, measured against their previous website.

"Guaranteed to get you more leads and more work."

Made 4 Tradies. Tradie websites that actually get you work. - published by Made 4 Tradies

"Tradie websites that actually get you work."

Made 4 Tradies. Tradie websites that actually get you work. - published by Made 4 Tradies

Leads Metric

Enquiries a tradie gets from their own website and listing, with no per-lead fee. Leads are the step that turns into more work.

"Inbound leads from your own website. Zero per-lead fee."

Made 4 Tradies. Tradie websites that actually get you work. - published by Made 4 Tradies

Trades we build for Taxonomy

The 25 trades Made 4 Tradies designs websites for, optimises Google Business Profiles for and helps win more leads and more work. Each has its own page under /for.

"Pick your trade below to see live builds, trade-specific features, and how we turn local Google searches into booked work."

Trades We Build For | Directory of Tradie Websites | Made 4 Tradies - published by Made 4 Tradies

Web design Concept

Designing and building websites. For Made 4 Tradies it means sites built to turn local searches into calls, not brochures.

Same as: https://www.wikidata.org/wiki/Q190637

"Plumber websites from $1,999, built to turn Google searches into phone calls, not sit there as a brochure. We handle copy, photos, and setup; you stay on the tools while it goes live in 7 days."

Trades We Build For | Directory of Tradie Websites | Made 4 Tradies - published by Made 4 Tradies

Google Business Profile Concept

Google's free listing for local businesses, which decides who appears in the map results. Our most-taught topic.

Same as: https://www.wikidata.org/wiki/Q21235252

"That is normal, and it is not a mystery. A complete profile is the entry ticket, not the ranking. What decides the three names under the map is a set of specific fields, most of which look finished and are not."

Google Business Profile Optimisation for Tradies | Made 4 Tradies - published by Made 4 Tradies

Local SEO Concept

The work that gets a tradie ranking in Google's map and search for their trade in their suburbs, so local customers find and call them.

Same as: https://www.wikidata.org/wiki/Q30324357

"SEO for tradies is the work that gets you ranking in Google's map and search for your trade in your suburbs, so local customers find you and call you."

SEO for Tradies | Made 4 Tradies - published by Made 4 Tradies

Conversion rate optimisation Concept

Making a website turn more of its visitors into calls and enquiries. Both founders list it as a core skill from their ecommerce years.

Same as: https://www.wikidata.org/wiki/Q52083677

"Conversion rate and lead generation specialists."

Made 4 Tradies. Tradie websites that actually get you work. - published by Made 4 Tradies

"Richard's focus was the digital side of the business: the website, the marketing, conversion and the customer experience."

Richard Kelsey | Co-founder, Made 4 Tradies - published by Made 4 Tradies

Australian tradies Concept

Australian tradespeople and trade business owners: plumbers, electricians, builders, roofers and 20 more trades.

Same as: https://www.wikidata.org/wiki/Q2588761

"Plumber websites from $1,999, built to turn Google searches into phone calls, not sit there as a brochure. We handle copy, photos, and setup; you stay on the tools while it goes live in 7 days."

Trades We Build For | Directory of Tradie Websites | Made 4 Tradies - published by Made 4 Tradies

Plumbers Concept

Plumbers are one of the trades Made 4 Tradies builds websites for, with Google Business Profile optimisation and a trade page at /for/plumbers.

Same as: https://www.wikidata.org/wiki/Q252924

"Plumber websites from $1,999, built to turn Google searches into phone calls, not sit there as a brochure. We handle copy, photos, and setup; you stay on the tools while it goes live in 7 days."

Trades We Build For | Directory of Tradie Websites | Made 4 Tradies - published by Made 4 Tradies

Electricians Concept

Electricians are one of the trades Made 4 Tradies builds websites for, with Google Business Profile optimisation and a trade page at /for/electricians.

Same as: https://www.wikidata.org/wiki/Q165029

"Electrician websites from $1,999, built to turn Google searches into phone calls, not sit there as a brochure. We handle copy, photos, and setup. You stay on the tools while it goes live in 7 days."

Trades We Build For | Directory of Tradie Websites | Made 4 Tradies - published by Made 4 Tradies

Solar installers Concept

Solar installers are one of the trades Made 4 Tradies builds websites for, with Google Business Profile optimisation and a trade page at /for/solar-installers.

"Solar installer websites from $1,999, built to turn Google searches into booked quotes, not sit there as a brochure. We handle copy, photos, and setup. You stay on the tools while it goes live in 7 days."

Trades We Build For | Directory of Tradie Websites | Made 4 Tradies - published by Made 4 Tradies

Landscapers Concept

Landscapers are one of the trades Made 4 Tradies builds websites for, with Google Business Profile optimisation and a trade page at /for/landscapers.

Same as: https://www.wikidata.org/wiki/Q43184282

"Landscaper websites from $1,999, built to turn Google searches into quote requests, not sit there as a brochure. We handle copy, photos, and setup. You stay on site while it goes live in 7 days."

Trades We Build For | Directory of Tradie Websites | Made 4 Tradies - published by Made 4 Tradies

Pool builders Concept

Pool builders are one of the trades Made 4 Tradies builds websites for, with Google Business Profile optimisation and a trade page at /for/pool-builders.

"Pool builder websites from $1,999, built to turn Google searches into quote requests, not sit there as a brochure. We handle copy, photos, and setup. You stay on site while it goes live in 7 days."

Trades We Build For | Directory of Tradie Websites | Made 4 Tradies - published by Made 4 Tradies

Roofers Concept

Roofers are one of the trades Made 4 Tradies builds websites for, with Google Business Profile optimisation and a trade page at /for/roofers.

Same as: https://www.wikidata.org/wiki/Q552378

"Roofer websites from $1,999, built to turn Google searches into phone calls, not sit there as a brochure. We handle copy, photos, and setup. You stay on the roof while it goes live in 7 days."

Trades We Build For | Directory of Tradie Websites | Made 4 Tradies - published by Made 4 Tradies

Handymen Concept

Handymen are one of the trades Made 4 Tradies builds websites for, with Google Business Profile optimisation and a trade page at /for/handymen.

Same as: https://www.wikidata.org/wiki/Q1552579

"Handyman websites from $1,999, built to turn local searches into booked jobs, not sit there as a brochure. We handle copy, photos, and setup; you stay on the tools while it goes live in 7 days."

Trades We Build For | Directory of Tradie Websites | Made 4 Tradies - published by Made 4 Tradies

Painters Concept

Painters are one of the trades Made 4 Tradies builds websites for, with Google Business Profile optimisation and a trade page at /for/painters.

Same as: https://www.wikidata.org/wiki/Q288728

"Painter websites from $1,999, built to show off your finish and turn local searches into quote requests, not sit there as a brochure. We handle copy, photos, and setup; you stay on the tools while it goes live in 7 days."

Trades We Build For | Directory of Tradie Websites | Made 4 Tradies - published by Made 4 Tradies

Carpenters Concept

Carpenters are one of the trades Made 4 Tradies builds websites for, with Google Business Profile optimisation and a trade page at /for/carpenters.

Same as: https://www.wikidata.org/wiki/Q154549

"Carpenter websites from $1,999, built to show off your work and turn local searches into quote requests, not sit there as a brochure. We handle copy, photos, and setup. You stay on the tools while it goes live in 7 days."

Trades We Build For | Directory of Tradie Websites | Made 4 Tradies - published by Made 4 Tradies

Concreters Concept

Concreters are one of the trades Made 4 Tradies builds websites for, with Google Business Profile optimisation and a trade page at /for/concreters.

"Concreter websites from $1,999, built to show off your finishes and turn local searches into quote requests, not sit there as a brochure. We handle copy, photos, and setup. You stay on site while it goes live in 7 days."

Trades We Build For | Directory of Tradie Websites | Made 4 Tradies - published by Made 4 Tradies

Air conditioning specialists Concept

Air conditioning specialists are one of the trades Made 4 Tradies builds websites for, with Google Business Profile optimisation and a trade page at /for/air-conditioning.

Same as: https://www.wikidata.org/wiki/Q125394493

"Air conditioning websites from $1,999, built to turn Google searches into bookings, not sit there as a brochure. We handle copy, photos, and setup. You stay on the tools while it goes live in 7 days."

Trades We Build For | Directory of Tradie Websites | Made 4 Tradies - published by Made 4 Tradies

Mechanics Concept

Mechanics are one of the trades Made 4 Tradies builds websites for, with Google Business Profile optimisation and a trade page at /for/mechanics.

Same as: https://www.wikidata.org/wiki/Q706835

"Mechanic websites from $1,999, built to turn Google searches into bookings, not sit there as a brochure. We handle copy, photos, and setup. You stay in the workshop while it goes live in 7 days."

Trades We Build For | Directory of Tradie Websites | Made 4 Tradies - published by Made 4 Tradies

Pest controllers Concept

Pest controllers are one of the trades Made 4 Tradies builds websites for, with Google Business Profile optimisation and a trade page at /for/pest-control.

"Pest control websites from $1,999, built to turn Google searches into bookings, not sit there as a brochure. We handle copy, photos, and setup. You stay on the job while it goes live in 7 days."

Trades We Build For | Directory of Tradie Websites | Made 4 Tradies - published by Made 4 Tradies

Tilers Concept

Tilers are one of the trades Made 4 Tradies builds websites for, with Google Business Profile optimisation and a trade page at /for/tilers.

Same as: https://www.wikidata.org/wiki/Q878295

"Tiler websites from $1,999, built to show off your finishes and turn local searches into quote requests, not sit there as a brochure. We handle copy, photos, and setup. You stay on site while it goes live in 7 days."

Trades We Build For | Directory of Tradie Websites | Made 4 Tradies - published by Made 4 Tradies

Fencers Concept

Fencers are one of the trades Made 4 Tradies builds websites for, with Google Business Profile optimisation and a trade page at /for/fencers.

"Fencer websites from $1,999, built to show off your installs and turn local searches into quote requests, not sit there as a brochure. We handle copy, photos, and setup. You stay on site while it goes live in 7 days."

Trades We Build For | Directory of Tradie Websites | Made 4 Tradies - published by Made 4 Tradies

Plasterers Concept

Plasterers are one of the trades Made 4 Tradies builds websites for, with Google Business Profile optimisation and a trade page at /for/plasterers.

"Plasterer websites from $1,999, built to show off your finishes and turn local searches into quote requests, not sit there as a brochure. We handle copy, photos, and setup. You stay on site while it goes live in 7 days."

Trades We Build For | Directory of Tradie Websites | Made 4 Tradies - published by Made 4 Tradies

Bricklayers Concept

Bricklayers are one of the trades Made 4 Tradies builds websites for, with Google Business Profile optimisation and a trade page at /for/bricklayers.

Same as: https://www.wikidata.org/wiki/Q327321

"Bricklayer websites from $1,999, built to show off your brickwork and turn local searches into quote requests, not sit there as a brochure. We handle copy, photos, and setup. You stay on site while it goes live in 7 days."

Trades We Build For | Directory of Tradie Websites | Made 4 Tradies - published by Made 4 Tradies

Glaziers Concept

Glaziers are one of the trades Made 4 Tradies builds websites for, with Google Business Profile optimisation and a trade page at /for/glaziers.

Same as: https://www.wikidata.org/wiki/Q664283

"Glazier websites from $1,999, built to show off your installs and turn local searches into quote requests, not sit there as a brochure. We handle copy, photos, and setup. You stay on the road while it goes live in 7 days."

Trades We Build For | Directory of Tradie Websites | Made 4 Tradies - published by Made 4 Tradies

Builders Concept

Builders are one of the trades Made 4 Tradies builds websites for, with Google Business Profile optimisation and a trade page at /for/builders.

"Builder websites from $1,999, built to show off your projects and turn local searches into quote requests, not sit there as a brochure. We handle copy, photos, and setup. You stay on site while it goes live in 7 days."

Trades We Build For | Directory of Tradie Websites | Made 4 Tradies - published by Made 4 Tradies

Garage door specialists Concept

Garage door specialists are one of the trades Made 4 Tradies builds websites for, with Google Business Profile optimisation and a trade page at /for/garage-doors.

"Garage door websites from $1,999, built to show off your installs and turn local searches into quote requests, not sit there as a brochure. We handle copy, photos, and setup. You stay on the road while it goes live in 7 days."

Trades We Build For | Directory of Tradie Websites | Made 4 Tradies - published by Made 4 Tradies

Lawn care pros Concept

Lawn care pros are one of the trades Made 4 Tradies builds websites for, with Google Business Profile optimisation and a trade page at /for/lawn-mowing.

"Lawn care websites from $1,999, built to show off your work and turn local searches into regular clients, not sit there as a brochure. We handle copy, photos, and setup. You stay on the mower while it goes live in 7 days."

Trades We Build For | Directory of Tradie Websites | Made 4 Tradies - published by Made 4 Tradies

Locksmiths Concept

Locksmiths are one of the trades Made 4 Tradies builds websites for, with Google Business Profile optimisation and a trade page at /for/locksmiths.

Same as: https://www.wikidata.org/wiki/Q3479990

"Locksmith websites from $1,999, built to capture urgent lockout searches and turn them into phone calls, not sit there as a brochure. We handle copy, photos, and setup. You stay on the road while it goes live in 7 days."

Trades We Build For | Directory of Tradie Websites | Made 4 Tradies - published by Made 4 Tradies

Test & tag technicians Concept

Test & tag technicians are one of the trades Made 4 Tradies builds websites for, with Google Business Profile optimisation and a trade page at /for/test-and-tag.

"Test & tag websites from $1,999, built to win recurring compliance contracts, not sit there as a brochure. We handle copy, setup, and your compliance credentials up front. You stay on the tools while it goes live in 7 days."

Trades We Build For | Directory of Tradie Websites | Made 4 Tradies - published by Made 4 Tradies

Cleaners Concept

Cleaners are one of the trades Made 4 Tradies builds websites for, with Google Business Profile optimisation and a trade page at /for/cleaners.

Same as: https://www.wikidata.org/wiki/Q1760141

"Cleaning websites from $1,999, built to show off your results and turn local searches into regular clients, not sit there as a brochure. We handle copy, photos, and setup. You stay on the job while it goes live in 7 days."

Trades We Build For | Directory of Tradie Websites | Made 4 Tradies - published by Made 4 Tradies

Pool cleaners Concept

Pool cleaners are one of the trades Made 4 Tradies builds websites for, with Google Business Profile optimisation and a trade page at /for/pool-cleaning.

"Pool cleaning websites from $1,999, built to show off clear water and turn local searches into regular servicing clients, not sit there as a brochure. We handle copy, photos, and setup. You stay on the road while it goes live in 7 days."

Trades We Build For | Directory of Tradie Websites | Made 4 Tradies - published by Made 4 Tradies

Top 50 People in Australian E-Commerce Event

Inside Retail's yearly list of the leading people in Australian ecommerce. Richard Kelsey was named in 2019, 2021 and 2022 and Geoff Huens in 2023 and 2024: five listings between the two founders.

"Richard has been named in Inside Retail's Top 50 People in Australian E-Commerce three times: 2019, 2021 and 2022."

Richard Kelsey | Co-founder, Made 4 Tradies - published by Made 4 Tradies

"Top 50 People in Australian Online (5x)"

Made 4 Tradies. Tradie websites that actually get you work. - published by Made 4 Tradies

Online Retailer of the Year Event

Beer & Brewer Magazine award that Beer Cartel won five years running, from 2017 to 2021.

"The business won Beer & Brewer Magazine's Online Retailer of the Year five years running, from 2017 to 2021, and Australia Post's Best Online Retail Marketing award in 2018."

Richard Kelsey | Co-founder, Made 4 Tradies - published by Made 4 Tradies

Best Online Retail Marketing Event

Australia Post Online Retail Industry Awards category that Beer Cartel won in 2018.

"The business won Beer & Brewer Magazine's Online Retailer of the Year five years running, from 2017 to 2021, and Australia Post's Best Online Retail Marketing award in 2018."

Richard Kelsey | Co-founder, Made 4 Tradies - published by Made 4 Tradies

"Best Online Retail Marketing"

Made 4 Tradies. Tradie websites that actually get you work. - published by Made 4 Tradies

Retail Innovator of the Year Event

eftpos Australian Retail Awards category that Beer Cartel won in 2018, shared with Battery World.

"Retail Innovator of the Year, shared with Battery World"

Geoff Huens | Co-founder, Made 4 Tradies - published by Made 4 Tradies

"Retail Innovator of the Year"

Made 4 Tradies. Tradie websites that actually get you work. - published by Made 4 Tradies

Ultimate Tradie Online Growth Package giveaway Event

Made 4 Tradies' first website giveaway, July 2026: a custom website, 12 months of website and Google Business Profile management, a Google Business Profile review and an automation call, worth more than $6,000. Every entrant got a free Google Business Profile audit. Won by Adam of Pohjola Constructions.

"Adam, from Pohjola Constructions in NSW, won the Ultimate Tradie Online Growth Package worth over $6,000. The winner was drawn at random from all valid entries on Monday 20 July 2026."

Made 4 Tradies Competition Winner 2026 ($6,000+ Giveaway) - published by Made 4 Tradies

"Every single tradie who entered gets a free Google Business Profile audit"

Made 4 Tradies Competition Winner 2026 ($6,000+ Giveaway) - published by Made 4 Tradies

Queensland Ultimate Tradie Growth Package giveaway Event

Made 4 Tradies' second website giveaway, for Queensland tradies, drawn 5 October 2026 and valued at $6,995. Won by Aaron of The Handyman Services.

"Aaron, from The Handyman Services in QLD, won the Ultimate Tradie Growth Package valued at $6,995. The winner was drawn at random from all valid entries on Monday 5 October 2026."

QLD Competition Winner 2026 ($6,995 Tradie Giveaway) - published by Made 4 Tradies

"The giveaway was our way of introducing ourselves to Queensland and of making a point: plenty of good trade businesses are losing work online without knowing it."

QLD Competition Winner 2026 ($6,995 Tradie Giveaway) - published by Made 4 Tradies

Australia Place

Made 4 Tradies works Australia-wide, with a focus on Sydney, Newcastle and the Central Coast.

Same as: https://www.wikidata.org/wiki/Q408

"Australian Tradie Web Agency"

Made 4 Tradies. Tradie websites that actually get you work. - published by Made 4 Tradies

Sydney Place

Capital of New South Wales. Home of Made 4 Tradies' Lane Cove West office and the Aqua Andy and Pohjola Constructions builds.

Same as: https://www.wikidata.org/wiki/Q3130

"Adam is a licensed builder with 17 years on the tools and a book of beautifully finished renovations across Sydney's Eastern Suburbs."

Pohjola Constructions: Page 1 in 5 Days | Made 4 Tradies - published by Made 4 Tradies

Newcastle Place

City in the Hunter region of New South Wales, where Geoff Huens is based and where several Made 4 Tradies clients work.

Same as: https://www.wikidata.org/wiki/Q57278

"Geoff is based in Newcastle, New South Wales."

Geoff Huens | Co-founder, Made 4 Tradies - published by Made 4 Tradies

Central Coast Place

Region of New South Wales between Sydney and Newcastle, covered by builds such as JWT Construction.

Same as: https://www.wikidata.org/wiki/Q2944411

"Ten area pages, one for each part of the Central Coast, Lake Macquarie, Newcastle and the Hunter that Jesse works in."

JWT Construction: Live in 5 Days | Made 4 Tradies - published by Made 4 Tradies

Custom predicates

SERVES
The organisation offers its services to customers in the target place.
BUILT_FOR
The organisation built the target client's website.
WON
The person or organisation won the target award, ranking or competition.